
Learn business skills to transform your data into stories.
Every Tuesday, get one actionable tip teaching you how to craft impactful data stories, master visual communication, and drive outcomes for your business.
20 Graphics That Will Instantly Improve Your Data Storytelling
Read Time – 10 minutes
Most data delivery fails not because it's technically wrong but because it's emotionally forgettable.
That’s why at Data Story Academy, we focus on turning raw data into meaningful stories that people remember and act on.
Over the last six months, we’ve published a...
by Zack Mazzoncini —
Jun 11, 2025
analytics
audience
communication
dashboards
design
emotions
engagement
narrative
presentations
slides
storytelling
Build Dashboards People Actually Use
Read Time – 5 minutes
Dashboards are supposed to make decisions easier.But most dashboards feel more like puzzles than tools.
Too much clutter.No clear point.And users left wondering, “What am I supposed to do with this?”
Let’s fix that.
Here’s a 5-step dashboard design process that puts...
by Zack Mazzoncini —
Jun 05, 2025
analytics communication
business dashboards
dashboard design
data storytelling
data-driven decisions
executive reporting
Communicate with “3 Acts”
Read Time – 4 minutes
We’ve all heard someone present slides, dashboards, or data like this:
“The analytics show a 30% quarter-over-quarter spike in site sessions, yet lead-to-SQL throughput is flat, leaving pipeline velocity stalled. We might want to try an optimization cycle on hero c...
by Zack Mazzoncini —
May 27, 2025
3 act structure
communicating data
data communication tips
data presentation skills
data storytelling
Emotional Data: The Story They'll Never Forget
Read Time – 3 minutes
There’s a misconception in business that data should be plain, neutral, and objective.
That might work in a spreadsheet.
But in a story, data must do more than inform.It must connect.
Because the best data stories don’t just get remembered…They get felt.
What Is Em...
by Zack Mazzoncini —
May 21, 2025
business presentations
data storytelling
emotional intelligence
leadership communication
persuasive data
presentation strategy
Don’t Present What You’re Sending
Read Time – 5 minutes
You’ve likely seen it or done it yourself:
A presenter clicks to the next slide and it’s packed with charts, metrics, and long paragraphs. The audience immediately stops listening and starts reading. By the time the speaker finishes their point, half the room is sti...
by Zack Mazzoncini —
May 14, 2025
business communication
confidence
executive presence
presentation skills
public speaking
speaking tips
storytelling
8 Skills To Master Public Speaking
Read Time – 3 minutes
Speaking in front of others is hard.
Presenting data in front of leaders who doubt your numbers? Even harder.
But excellent speakers aren’t born, they’re trained.
At Data Story Academy, we coach professionals to speak with authority, connect with their audience, and...
by Zack Mazzoncini —
Apr 30, 2025
business communication
confidence
executive presence
presentation skills
public speaking
speaking tips
storytelling
3 Reasons Your Charts Are Failing
Read Time – 5 minutes
If you’re presenting charts that get glazed-over looks, constant clarification questions, or zero follow-up… your charts aren’t working.
And it’s not because the data is wrong.It’s because the way it’s being shown is failing your audience.
Here are 3 reasons your ch...
by Zack Mazzoncini —
Apr 23, 2025
business storytelling
chart design
data communication
data visualization
effective charts
simplify charts
Overcoming Executive Skepticism
Read Time – 5 minutes
You’ve got the data. You’ve built the charts. You’ve prepared the presentation.
But the moment you share your forecast or recommendation, an executive raises a skeptical eyebrow and asks, “Where did this number come from?”
Suddenly, you’re no longer presenting, you’re defend...
by Zack Mazzoncini —
Apr 16, 2025
business presentations
data storytelling
executive communication
handling skepticism
stakeholder buy-in
Stop Decorating, Start Communicating.
Read Time – 5 minutes
We’ve all seen dashboards, slides, and spreadsheets that look like a confetti explosion. Multiple colors fighting for attention, but none telling us what we need to know.
It may seem harmless, but poor color choices can do real damage.
They confuse your audience.They bury yo...
by Zack Mazzoncini —
Apr 09, 2025
business communication
chart color usage
color psychology
data presentation tips
data visualization
storytelling with data
10 Fixes for Awkward Virtual Presentations
Read Time – 3 minutes
Let’s face it, virtual presentations are here to stay. But while your data might be brilliant, none of it will land if your delivery looks like you're dialing in from a basement at midnight.
The truth is, many professionals spend hours perfecting their slides but overlook th...
by Zack Mazzoncini —
Mar 30, 2025
presentation checklist
presentation tips
professional presence
public speaking
remote meetings
virtual presentations
Why People Stop Listening To You
Read Time – 3 minutes
You have 30 seconds.That’s how long it takes for most people to decide whether they’ll keep listening, or tune out.
In meetings, presentations, and leadership briefings, attention is your first and most important currency. If you don’t earn it right away, your best insights ...
by Zack Mazzoncini —
Mar 25, 2025
audience attention
business speaking skills
engagement techniques
presentation openers
storytelling in business
The Smartest Way To Make Your Audience Care
Read Time – 4 minutes
We’ve all been there, spending hours crafting a dashboard, slide deck, or report packed with insights.
But when we share it, we’re met with blank stares, confusion, or a flood of follow-up questions.
The problem? We focus on what we find interesting instead of what our audie...
by Zack Mazzoncini —
Mar 18, 2025
chart design
dashboard clarity
data storytelling
data visualization best practices
stakeholder communication