Transform confusing data into stories that create clarity & inspire action

On-demand business courses to help you become a data storytelling expert

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Your data is only valuable if it helps people make important decisions and take action

But here is the problem . . .

IDENTIFYING EXECUTIVE PRIORITIES IS HARD

DESIGNING CLEAR VISUALIZATIONS IS AN ART

PRESENTING TO AN AUDIENCE IS SCARY

Data Story Academy ™ has everything you need to develop yourself and your team all in one place. And for a fraction of the cost of other development tools.

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The Data Story Academy ™ foundational courses will solve your most pressing problems

THE BLUEPRINT

5 step process to find the most impactful stories in your data

THE CANVAS

7 essential principles to design intuitive data stories

THE STORY

7 data storytelling techniques to captivate your audience

Watch a trailer to learn more

 

Buy the Courses I don't need to communicate clearly with data

Telling compelling data stories is one of the most overlooked capabilities in business.

THE BLUEPRINT - Learn a 5 step process to find the most important stories in your data and validate these are the stories your audience wants to hear.

THE CANVAS - Learn 7 design principles that will allow you to lean into your creativity and design effective data stories that resonate with your audience.

THE STORY - Learn 7 data storytelling techniques to increase your confidence in public speaking, draw your audience in and leave them wanting more.

What are people saying?

"The Data Story Academy courses are a must for any student or business professional who uses data to make decisions and inspire action!  My students are required to take the courses and apply the frameworks to prepare them for success in their careers."

Elissa Fink
11-year CMO of Tableau Software | University of Washington Professor | CMO Advisor | Board Member

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What's inside the courses?

22 Video Lessons

In these courses, data visualization and storytelling expert Zack Mazzoncini teaches you how take any data set and transform it into a compelling, visual narrative that captivates your audience.

100% Exclusive Content

Enroll today to get access to exclusive materials including a 60 page workbook, course worksheets and our visualization placemat. Learn at your own pace on mobile or desktop.

50 Keys for Success

Unlock your creativity and confidence as a data visualization expert and storyteller with over 50 keys for success. Watch your career grow as you make a greater impact with data.

Get Access

BECOME A DATA STORYTELLING EXPERT

The 20 Data Storytelling Keys for Success is your guide to understanding and developing data storytelling skills of your own.  These keys are often what separates a clear message or data story from a confusing one.

Unlock your creativity and storytelling skills

Data visualization expert Zack Mazzoncini is the founder of Data Story Academy ™, Co-Founder of Seattle-based data and analytics firm Decisive Data and Co-Creator of the Art + Data initiative. Over the years Zack has helped hundreds of organizations and individuals develop data-driven cultures centered around data storytelling. Zack's personal mission statement is: "Change people's lives for the better by being the best version of myself".

Zack graduated from the University of Washington with a degree in communications, rhetoric and public speaking. He is considered one of the most entertaining and informative speakers in the analytics industry. His audiences are inspired to find the most important stories in their data and lean into their creativity.

How much are confusing data stories costing you?

Ready to increase your earning potential as a data storytelling expert? Take the Data Story Academy ™ online courses, apply the frameworks, and watch your career advance as you become a leader in your organization.

Purchasing Data Story Academy ™ for your organization or classroom? Contact Us for volume discounts or submit a request for Educational Pricing.

LIFETIME ACCESS

$349

LEARN ANYTIME, ANYWHERE

3 Foundational Courses

22 Video Lessons

60 Page Workbook

3 Course Worksheets

50 Keys for Success

1 Visualization Guide

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Become a Data Storytelling Expert

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