WELCOME TO THE
DATA STORY ACADEMY COURSE PREVIEW
Master the craft of Data Storytelling and grow your career with instant access to our online courses
Data Storytelling has become an essential skill in business.
But there's a problem . . .
1) Finding the most important stories is HARD
2) Designing intuitive visualizations is an ART
3) Telling effective data stories is ESSENTIAL
Data Story Academy ™ has everything you need to develop yourself and your team all in one place. And for a fraction of the cost of other development tools.
THE DSA FOUNDATIONAL COURSES PREVIEW
If you struggle to find the most important stories in your data . . . if you say to yourself, "I'm not the person to design dashboards" . . . if people are confused by the data visualizations you create . . . if the data presentations you deliver don’t seem to make sense to your audience . . . then these courses are for you.
COURSE #1: THE BLUEPRINT
5 step process to find the most impactful stories in your data.
FIND the most important stories in your data and validate these are the stories your audience wants to hear . . . using the S.T.O.R.Y. process.
- S = Story
- T = Tension
- O = Observation
- R = Resolution
- Y = Yield
COURSE #2: THE CANVAS
7 essential principles to design intuitive data stories.
DESIGN intuitive data stories by learning to select the best visualizations and lean into your creativity . . . using the P.I.C.A.S.S.O. principles.
- P = Purposeful Layout
- I = Intuitive Visuals
- C = Color with Meaning
- A = Allow for Flexibility
- S = Simplify & Eliminate Distractions
- S = Smart Text
- O = Optimize for Sharing
COURSE #3: THE STORY
7 data storytelling techniques to captivate your audience.
DELIVER captivating data stories, increase your confidence in public speaking, and leave your audience wanting more . . . using the P.R.E.S.E.N.T. techniques.
- P = Powerful Outline & Opening
- R = Regular Check-Ins
- E = Engage Your Audience
- S = Stop Bad Habits
- E = Elicit Impact
- N = Narrate with Emotion
- T = Train for Performance
What are people saying about the courses?
Anna Dzikowska, PhD | Health Systems Researcher, NLP Quid Analysis
“I had a chance to purchase the DSA courses. That was a really great decision and experience! Zack provided very informed & inspiring content packed in three very well-organized courses. For sure I will be using the ideas in practice daily. Excellent structure, content and teacher. Thank you!”
Vinay Patel | Cloud Engineering Senior Consultant at Deloitte Consulting
“As the data footprint continues to grow, it is becoming increasingly important to not only focus on insights, but rather focus on ensuring your insights drive action, through the experience you provide in telling meaningful, purposeful insights enriched stories, which is an expectation of stakeholders in the digital / post-digital age. Zack simplifies this, providing key principles and guidelines to deliver on the value of data driven story telling.”
Elissa Fink | 11-year CMO of Tableau Software, University of Washington Professor, CMO Advisor, Board Member
"The Data Story Academy courses are a must for any student or business professional who uses data to make decisions and inspire action! My students are required to take the courses and apply the frameworks to prepare them for success in their careers."
What's included in your purchase?
When you purchase the Data Story Academy online courses, you get instant access to all of the following tools. Begin your journey today toward becoming a better data storyteller.
3 Foundational Courses
22 Video Lessons
60 Page Workbook
50 Keys For Success
1 Visualization Guide
3 Course Worksheets
40 Question Assessment
Certificate Of Completion
BECOME A DATA STORYTELLING EXPERT
The 20 Data Storytelling Keys for Success is your guide to understanding and developing data storytelling skills of your own. These keys are often what separates a clear message or data story from a confusing one.
COURSES PREVIEW
© 2021 Data Story Academy ™ LLC